Tuesday, June 11, 2013 – Pakistan's mobile phone users have been strictly affected with SMS addiction as they spent Rs 22.5 billion for generating 175.6 billion text messages in 2010.
The texting fever caused by the bundles offers and lowering charges of cellular operators on their networks that showed of 15.66 percent or 23.75 billion in 2010 compared with 2009 numbers, Pakistan Telecommunication Authority (PTA) Report on SMS said.
The report said that an averaged mobile phone user exchanges 4.7 or 5 text messages every day or 142 SMS per month approximately in Pakistan.
Almost 20 percent of the SMS traffic is estimated to be exchanged over flat rate. All the operators have offered different flat rates.
All honeycombed operators offered piquant SMS- bundle packages, which is approximately 80% of the add SMS traffic is acknowledged to be exchanged over parcel packages.
Bundle packages were usually around 700 SMS/week/subscriber in Year 2010, of which we assumed 700 SMS/Month/Subscriber being utilized, this averages out around 25 SMS/ Day Subscriber.